‘Been a while, but we’re back. Here’s a promo I caught while watching Wilfred on FX On Demand, so I don’t know if it’s running on-air or just VOD. In any case, I like it; And not just because I like the show, but because anything that can give the viewer an impression of it being something other than what it is (risky if on-air) and uses augmented reality, shows an understanding of what it takes to capture today’s delayed and fragmented audience. Thumbs up.

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