PromoARK (Promo Awareness Research and Knowledge) is a blog created to bring attention to network promos. Those few seconds of creative genius that get you excited about a show or the network itself. Those few seconds of brilliant design that captivate you into not going into the kitchen for a quick snack during a pod. Those few seconds of storytelling that fill you with anticipation and make you gasp, smile, laugh, and – in some cases – cry. I guess you can say this blog is more of a fan page. Because, when it boils down to it, I am a fan of promos just as much as I am of movie trailers (and Stella D’oro Swiss Fudge Cookies.) The problem is that, outside of Promax, there really isn’t a place where the promo is celebrated. So, I created this “ARK.”

My name is Anthony Mendez and although I am a professional voice-over artist, on this blog I am a fan first. I have been blessed in my relatively young career, to have met so many wonderful and talented producers, designers, and editors; And I am in awe of the collective and collaborative work they do, under the gun, day in and day out.

I hope you enjoy PromoARK as much as I enjoy promos themselves.

Thank you.
-Anthony Mendez